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Aug 14th, 2013

Don't Just Float Along Through Life

From the wise words of Vince Lombardi – “The difference between a successful person and others is not a lack of strength, not a lack of knowledge, but rather a lack of will.” It seems to me that, these days, too many people are happy to float along through life, without motivation or the will to become a great success, to become a game changer and to really make a difference.

Even in our stimulating creative industry, people can become lazy: They find themselves in a job where they, for some reason, fall into a rut and cease to evolve into something better. The minute you switch off that motivation, that’s the minute you may as well say goodbye to making a difference and being a game changer. Imagine our world today if Bill Gates, Steve Jobs or Richard Branson (to name a few) lost that will to make a difference?

At gyro our team is motivated by our Siete…

The Siete are our principles of client service excellence: We focus on a number of core values, including being a Disciplined Executive, Voracious Learner, Trusted Advisor, and much more. The Siete has reinforced our unique gyro culture and mind-set and keeps us motivated and energised which, in turn, produces exemplary work on a daily basis.

By constantly applying the Siete throughout our working day and maintaining a high level of motivation in everything we do, we successfully deliver above and beyond expectations every day. Our clients expect a high standard of work and, by constantly delivering and challenging those expectations, gyro ignites ideas that win our clients awards, as well as business and industry recognition.

For me, the Siete has motivated me to be the best I possibly can be and concentrate on how I can make a difference in any way possible. I recognise that I am the only obstacle in the way of my own success story.

So, ask yourself the question: how will you ever become game changers by merely doing what is expected of you?

James Warren is an account executive at gyro London.

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