Hiscox launches integrated small business campaign
International specialist insurer, Hiscox announced the launch of its first fully integrated campaign. The Barcode campaign, expands its award-winning “Encourage Courage” brand platform aimed at US small businesses.
The 35 Fastest-Growing Digital Ad Agencies in New York
Fast 35 is a definitive listing of the fastest growing digital ad agencies in New York city. This post features a detailed analysis and commentary on the core USPs and success strategies of these agencies. Information on the various services offered has also been included...
Christoph Becker Named One of the Most Influential Leaders in Advertising
Leaders in the marketing and communications industry are faced with new and exciting challenges daily. In today’s digital world, the pace of business has increased, while the amount of scrutinization leading marketing companies face has never been so intense.
gyro's Sutherland says influence belongs to individuals, not companies
Adryanna Sutherland has deep roots in the branding business. She's worked at gyro, a business-to-business marketing agency for the last nine years. But she started her career at NCR, where she spent 10 years and was the corporate brand manager overseeing the Teradata marketing campaign.