NEW YORK – gyro, the world’s first full-service global creative B2B powerhouse, has hired Angela Kyle as the Head of New Business Development in the U.S. Kyle is a proven global new business leader with 20 years’ experience client-side as well as at agencies in both the U.S. and the U.K. Kyle comes to gyro from Wolff Olins where she had driven substantial growth for the past four years as its Head of New Business. Some of her impressive wins...
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CHICAGO – When it comes to business, there is far too much that holds us back—especially when we settle for the status quo. Leading independent tax, audit and advisory firm Grant Thornton has the tools, the talent and the expertise to drive business further, faster…and with a different category experience. This is the main message […]
SYDNEY – Dentsu Aegis Network’s full-service business-to-business (B2B) agency, gyro, officially launched in Australia this week, following the announcement of its merger with Interprise Australia and Band Interprise in February this year. The launch allows multinational clients in Australia to take advantage of an expanded B2B service offering, beyond media planning and buying, and tap […]
MADRID – gyro, the world’s first full-service global creative business-to-business powerhouse, has tapped Baldiri Ros as executive creative director of its Madrid office. He joins General Manager Ana Garcia-Hierro who has strong momentum for this growing gyro office. Ros has more than 17 years of experience leading the charge for clients, as well as leading and […]
CHICAGO – Grant Thornton LLP, a leading independent tax, audit and advisory firm headquartered in Chicago, has selected gyro Chicago as its agency of record. gyro is responsible for developing and launching a new brand campaign, creative platform and multichannel media plan. Services will focus on an integrated campaign aimed at driving awareness and consideration, […]
SAN FRANCISCO – Cigarette butts are the number one littered item on the planet. To make matters worse, they’re made of plastic that never biodegrades, and they leach toxic chemicals into the environment right down into our very own water supply. More than four trillion cigarette butts are littered every year, impacting the environment and flowing […]
NEW YORK [April 24, 2017] – gyro, the world’s first full-service global creative business-to-business powerhouse, has appointed Adryanna Sutherland as chief operating officer of gyro in the United States. gyro is now in the perfect position to lead and accelerate the reinvention of the B-to-B space through the total integration of creative, media, data and technological […]
NEW YORK – Exposure to domestic abuse as a child can greatly increase the likelihood of perpetuating violence as they grow up. This startling truth about the cycle of violence and the need to end it is precisely what The Joe Torre Safe At Home Foundation and its new integrated, national advertising campaign were created […]
March 8, 2017 – The vast majority (83%) of marketers feel a moral imperative to incorporate sustainability practices into business, yet only 38% of the companies they work for do not have a defined sustainability strategy, according to a new global survey of over 200 brands and agencies conducted by The Drum in collaboration with […]
Singapore [March 7, 2017] – gyro, the world’s first full-service, global B2B creative powerhouse, has promoted Belinda Green to the role of Head of Planning for gyro APAC. Green will be based in gyro’s Singapore office and is responsible for leading the charge of the agency’s significant expansion in the region. During her time at […]