ASIA PACIFIC – gyro, the world’s first full-service, global creative B2B powerhouse and part of Dentsu Aegis Network, has promoted Laura Bell to newly-created role of Managing Director of the Singapore office. Most recently, Laura was Client Services Director – a title she held since 2016, where she worked closely with the gyro leadership team to shape the business and grow client relationships with gyro’s full set of B2B services. In her new role, Laura will be responsible for the future...
CHICAGO, IL – June 26, 2019 – Grainger, (NYSE: GWW), the leading broad line supplier of maintenance, repair and operating (MRO) products serving businesses and institutions, has selected gyro as its creative agency of record after a formal review process. gyro, a global, full-service business-to-business agency, will support Grainger’s U.S. marketing strategy aimed at elevating […]
CHICAGO, IL – May 31, 2019 – gyro, the leading full-service global B2B powerhouse, has been named 2019 Global B2B Agency of the Year by the Association of National Advertisers (ANA). The ANA presented the award to gyro at the B2 Awards ceremony on May 29th in Chicago during the annual Masters of B2B Marketing […]
NEW YORK, NY – May 3, 2019 – gyro, the leading full-service global B2B powerhouse, took home multiple awards including the coveted title of Creative Agency of the Year at last night’s 2019 Global ACE Awards, held at Forbes in New York City. Organized by the ANA Business Marketing NYC chapter, the Global ACE Awards […]
NEW YORK, April 8, 2019 – Hiscox, the international specialist insurer, today announced the launch of its Barcode campaign, which expands its award-winning Encourage Courage® brand platform aimed at US small businesses. The campaign focuses on the importance of recognizing and supporting the unique needs, challenges and risks small business owners face, as to the […]
CHICAGO, March 14, 2019 – Grant Thornton this weekend kicks off its latest advertising campaign with two new TV spots set to air during the PLAYERS® Championship on Saturday, March 16. The ads, created in collaboration with gyro Chicago/Denver, are a continuation of the Grant Thornton’s “Obvious Change” campaign, which seeks to highlight some of […]
NEW YORK, March 4, 2019 – gyro, the leading full-service global B2B powerhouse, has appointed Kevin Fraser to serve as the company’s first-ever Head of Precision in the United States, continuing its commitment to deliver business decision-makers with innovative media, search and social solutions across all addressable channels. In this role, Fraser is charged with […]
NEW YORK, December 19, 2018 – gyro, the world’s first full-service global creative B2B powerhouse, today announced it was named to the 2019 Chief Marketer 200 (CM200) list of the country’s top 200 non-advertising agencies serving the United States. This is the second time in as many years that gyro has earned a spot on […]
29th November 2018, London – gyro UK today announces the appointment of Emma Rush as President. This follows the recent promotion of CEO Kate Howe to the role of Chair at gyro UK and Chief Growth Officer at parent company Dentsu Aegis Network. Rush will take over leadership of the agency in January 2019, reporting […]
9 October 2018, London - Dentsu Aegis Network today announces the acquisition of B2B International, the world’s leading specialist business-to-business (B2B) market research company. B2B International will become part of gyro, the world’s first full-service global agency dedicated exclusively to B2B marketing.