gyro Named 2016 Global B2B Agency of the Year for Third Consecutive Year


Chicago – gyro, the global ideas shop, has been named the Business Marketing Association’s (BMA) 2016 Global B2B Agency of the Year for the third consecutive year.

The award was presented at the B2 International Awards ceremony in Chicago during the BMA’s annual conference.

gyro is not only the largest global business-to-business agency, it is also one of the most awarded for creative excellence. gyro was received a total of 18 B2 Awards across six offices. Honors included:
· Large Agency of the Year (revenue of $25 million or more.)
· Top awards for our clients: Kelly Caffrey of TD Ameritrade Institutional was named Marketer of the Year (for businesses $1 Billion and over); DCP Midstream for Corporate Marketer of the Year (for businesses under $1 Billion).
· Six first place awards for clients including Toshiba, Time Inc., DCP Midstream, Marshalls and Foundations of Music.
· 12 awards of excellence for clients including Visa, Marshalls, PODS, Time Inc., USG and more.

Earlier this year, gyro was named Advertising Age’s 2016 B2B Agency of the Year. gyro has also received top creative accolades from D&AD, New York Festivals, the American Advertising Awards and the Ace Awards.

Christoph Becker, ceo+cco of gyro, said: “It is enormously gratifying that our obsession for reinventing the B2B category has been recognized again by the highest authority, the global Business Marketing Association. All of this could not have been achieved without the trust of our great clients and their belief in our creativity and humanly relevant approach.”

About gyro
As a global ideas shop, our mission is to create ideas that are humanly relevant. gyro is Advertising Age’s 2016 B-to-B Agency of the Year and the BMA’s 2016 Global B-to-B Agency of the Year. Our 600 creative minds in 14 offices work with top companies, including Aflac, Danone, eBay, Google, HP, Jabra, John Deere, Tate & Lyle, TD Ameritrade, Teva, USG and Vodafone.

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