CHICAGO, IL – May 31, 2019 – gyro, the leading full-service global B2B powerhouse, has been named 2019 Global B2B Agency of the Year by the Association of National Advertisers (ANA). The ANA presented the award to gyro at the B2 Awards ceremony on May 29th in Chicago during the annual Masters of B2B Marketing Conference. This marks the fifth time in the past six years that gyro has received the prestigious honor. In total, eight gyro offices across four...
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CHICAGO [December TBD, 2017] – Sentry Insurance, one of the largest mutual insurance companies in the United States, is debuting its first national television campaign in more than 30 years. Created by gyro Chicago/Denver, the spots will debut in late December during the Golf Channel’s broadcasts leading up to, and including live coverage, of the […]
Leading business-to-business marketing agency gyro UK has strengthened its full-service offering for clients with an enhanced management line-up following a host of appointments and promotions. Kate Howe, previously managing director, has been promoted to Chief Executive. She will lead gyro’s continued evolution as a full-service B2B marketing agency and work with Liz Jones, CEO of […]
New York [Oct. 26, 2017] – Today, small business insurer Hiscox USA is launching a campaign to promote the “Hiscox Courage Award” at the Austin Film Festival (AFF). Voted on by the audience, the award is presented annually to a film that best embodies the virtue of courage and to the filmmaker who embraced risk to […]
New York [Aug. 24, 2017] – The Advertising Club of New York, the 121 year-old non-profit organization serving the advertising industry, today unveiled a new brand identity, logo and website. The new logo was designed by leading B2B agency, gyro New York and utilizes a plus sign to symbolize an expanded membership base, which now […]
New York [Aug. 2, 2017] – gyro, the world’s first full-service global creative B2B powerhouse, has named Kash Sree to Executive Creative Director for its New York office. During the past year, Sree has excelled at all levels working on the powerful Hiscox USA “I’mpossible” campaign as well Hewlett Packard Enterprise (HPE) and the Joe […]
CHICAGO – When it comes to business, there is far too much that holds us back—especially when we settle for the status quo. Leading independent tax, audit and advisory firm Grant Thornton has the tools, the talent and the expertise to drive business further, faster…and with a different category experience. This is the main message […]
SYDNEY – Dentsu Aegis Network’s full-service business-to-business (B2B) agency, gyro, officially launched in Australia this week, following the announcement of its merger with Interprise Australia and Band Interprise in February this year. The launch allows multinational clients in Australia to take advantage of an expanded B2B service offering, beyond media planning and buying, and tap […]
CHICAGO – Grant Thornton LLP, a leading independent tax, audit and advisory firm headquartered in Chicago, has selected gyro Chicago as its agency of record. gyro is responsible for developing and launching a new brand campaign, creative platform and multichannel media plan. Services will focus on an integrated campaign aimed at driving awareness and consideration, […]
SAN FRANCISCO – Cigarette butts are the number one littered item on the planet. To make matters worse, they’re made of plastic that never biodegrades, and they leach toxic chemicals into the environment right down into our very own water supply. More than four trillion cigarette butts are littered every year, impacting the environment and flowing […]
NEW YORK [April 24, 2017] – gyro, the world’s first full-service global creative business-to-business powerhouse, has appointed Adryanna Sutherland as chief operating officer of gyro in the United States. gyro is now in the perfect position to lead and accelerate the reinvention of the B-to-B space through the total integration of creative, media, data and technological […]