Turn: Confidence at the moment of decision

Turn enables marketers to deliver online ads to precisely targeted audiences in milliseconds. gyro identified Turn’s key audience — marketers and advertisers — and ran an ad at precisely the time when most of them would be tuning in to the season finale of AMC’s “Mad Men.” The spot showed a 1960s scene in which a life-altering (or life-ending) decision is made in a moment of passion, contrasting that with the absolute targeting confidence that Turn delivers.